5 Tips to Help Keep Customers Long-term
Demand for more and more beauty, nail services also follow that more and more. To prevent visitors from leaving and not coming back one by one, nail salon owners should have long-term development plans. Let's go through some tips to help retain old customers as well as find new clients for your nail salon in the following article.
Stand Out.
To help nail salon increasingly attract more customers, salon owners need to make their shop stand out. Today, nail services appear more and more, if not create a distinctive style, quality... Nail salons are easily "forgotten" and absent. One of the ways to make that distinction can be to change the style of the décor, the special promotions on the golden hour or on holidays, New Year, combine nail services and massage or extensions, regularly update the latest nail templates to customers...
Change the decoration style
Changing the style of decoration, adjusting the interior not only makes your own shop unique but also creates comfort for customers when using services at the store. In particular, this is also a very good way to promote the image through inviting customers to check-in at the store. For nail salon owners who don't have too much capital, you can adjust, rearrange the interior, use essential oils to at least make the customer feel tidy and fragrant and clean.
Increase advertising activities
Currently, there are many methods that nail salon owners can use to promote their salon's image completely free on Facebook, Instagram, Youtube... Therefore, nail salon owners should regularly update the store's image, nail samples are made in the salon or can use the form of short video clips to promote their products through social networking platforms. this association.
Especially for nail salon owners with the budget can ask companies to support branding, advertise on websites, or use services such as Facebook Ads, Google Ads... The creation of fan pages, websites will help nail salon owners exchange, interact with customers and make quick appointments.
Regularly clean the salon
Shop owners should regularly clean the salon to avoid odors and dirt. Special nail tools should be disinfected and cleaned regularly to avoid unnecessary problems. In addition, keeping the salon clean also creates a feeling of relaxation and comfort for customers when entering the nail salon. For shop owners who do not have a lot of money to decorate their shop, they should also invest in fragrant sprays for their shop.
Promotions
The last trick to helping nail salon owners retain old customers and increase new ones is to offer promotions. Shop owners can divide into different promotions, which can include customers' birthdays, holidays, discounts for VIP customers, or there are promotions according to golden hours...
Basically, setting up and growing a nail salon is not quick and easy, it also depends on a lot of factors. Therefore, nail salon owners need to spend time researching and cleverly combining different methods to both retain old customers and attract new customers to their salon.